• Prompt, clear and sufficient information for consumers helps them to make the best decision about products that are included in their daily diet.
• Grupo Bimbo has global labelling policy that encompasses important issues that concern people.

• The Grupo Bimbo labeling policy includes the following:
  

  • strict compliance with official labelling provisions in the countries where we are present;
  • information on the most important nutrients with a public health impact on products where space permits;
  • simple and accessible front labelling Guideline Daily Amounts (GDA);
  • adoption of the highest standards in countries where there is no regulation policy applicable to a certain issue; and
  • promotion of physical activity.

• Grupo Bimbo conducts assessments that help to determine: the origin of the components of its products; the content that refers to substances that may have environmental or social impacts; consumption and safety instructions and product disposal and environmental impact.
• Information assessed in product labelling:
  

  • origin of product or service components;
  • content, particularly regarding substances that may have a certain environmental or social impact;
  • safety instructions on the product or service; and
  • disposal of the product and its environmental or social impact.

• As a leading nutrition, health and wellness company, Nestlé aims to help consumers improve their understanding of appropriate eating habits, with clear information about nutrition labelling on our products. Nestlé Nutritional Compass® has been developed to meet the consumer’s expectations.
• Consumers are increasingly using mobile devices to research products, make purchase decisions , etc. To meet this demand, we are expanding the use of the Nestlé Nutritional Compass® to include a QR (Quick Response) code to give consumers a gateway to useful, fact-based information. By scanning the QR code, consumers can go ‘Beyond the Label’ to access information on the nutritional, environmental and societal aspects of the product.

Our approach is part of our holistic Nutrition Health and Wellness strategy. We have set clear objectives and developed an implementation roadmap to ensure the roll-out of our approach consistently across Markets. We are also designed a monitoring system to track our progress. The current objectives are, by 2016:

• make information more accessible by providing further product information and nutrition advice on pack, via Quick Response (QR) codes for smartphones;
• all our relevant food and beverage products worldwide will have Guideline Daily Amount (GDA)-based labels on front of pack; and
• we will introduce GDA-based labelling, based on children’s reference values, to all products designed for children, where regulations allow.

• This is a long journey which requires that we adapt to consumer’s demand as it evolves.
• A few years ago, Nestlé, as an active member of the European Food & Beverage Federation (FoodDrinkEurope), contributed to establishing a common EU-wide Self Regulatory scheme for Nutritional Labelling: Guideline Daily Amounts (GDAs).
• In 2006, Nestlé in conjunction with other major food companies (GDA Group) has publicly announced its commitment to apply GDA labelling in Europe. It was presented by the GDA Group to the EU Platform for Action on Diet, Physical Activity and Health in 2006 and fulfilled in 2009.
• Similar industry agreements have been signed n other countries (e.g. US-GMA, ASEAN – FIA) in a constructive dialogue amongst the stakeholders
• In 2011, thanks to the engagement of FoodDrinkEurope and its members, of which Nestlé and the GDA Group, GDA (reference intakes) labelling was included in the EU regulation as a voluntary practice.
• We are committed to labelling all our products consistently across the globe. Our commitments along with our efforts to meet them and the related results are documented in our Creating shared value report.
• Along with our internal approach, we are externally engaged to contribute to an industry wide approach through local and global efforts such as the CGF and IFBA.